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Google Ads: Building audience strategies to improve your targeting and performance

Tip • 11 November 2024

Google Ads: Building audience strategies to improve your targeting and performance

How can I use Google Ads audiences? How can you analyse campaign performance using the notion of audience? What strategy should you adopt? Discover the challenges of search engine marketing (SEM) in the context of a Google Ads audience strategy.

Revolutionise the management of your digital assets with a DAM solution!

Definition • 11 November 2024

Revolutionise the management of your digital assets with a DAM solution!

Professional CMS: 10 features you need to know

Tip • 11 November 2024

Professional CMS: 10 features you need to know

Using a professional CMS means requiring your CMS to provide you with benefits specific to your business when creating your website. Discover additional resources in this article!

Analyse your customers' behaviour to predict the future

Tip • 11 November 2024

Analyse your customers' behaviour to predict the future

Why not find out a little more about your customers? This will help you to understand their expectations better, so that you can satisfy them even more.

Photoshop beginner tutorial: 3 easy tools to get you started!

Tip • 11 November 2024

Photoshop beginner tutorial: 3 easy tools to get you started!

How do I learn how to use Photoshop? Here's a free photoshop tutorial, with 3 tips for photo editing!

[VIDEO] E-commerce: data analytics best practices from Claire Jenvrin

Word from the expert • 11 November 2024

[VIDEO] E-commerce: data analytics best practices from Claire Jenvrin

Interview with Claire Jenvrin, the e-business whiz! We talk e-commerce (of course) and how data analytics can help you optimise your sales.