ON24 is a premier software designed for businesses and marketers aiming to create engaging and interactive webinars and virtual events. It is ideal for companies looking to enhance audience interaction through analytics-driven insights, seamless integration capabilities, and customisation options.

What are the main features of ON24?

Engagement Tools

ON24 offers an array of tools specifically designed to boost audience participation and engagement during webinars.

• Interactive Q&A: Facilitate real-time conversations with your audience through interactive question and answer sessions.
• Polls and Surveys: Gather immediate feedback and opinions with easy-to-use polls and surveys, ensuring your content resonates with your audience.
• Resource Sharing: Provide additional materials directly to participants with seamless resource sharing options.

Data and Analytics

Benefit from detailed analytics and reporting features that help you understand and enhance user engagement across your webinars.

• Advanced Audience Insights: Track participant engagement and gain insights into viewer behaviour and event performance.
• Lead Scoring: Identify promising leads with precise lead scoring algorithms that assess participant activity and interest.
• Customisable Reports: Generate tailored reports to evaluate the success of your webinars and refine future strategies.

Seamless Integrations

ON24 integrates effortlessly with CRM and marketing automation systems, providing a smooth experience that aligns with your existing processes.

• CRM Integration: Automatically sync webinar data with your preferred CRM platform to streamline your marketing and sales efforts.
• Marketing Automation: Enhance campaign effectiveness by integrating with popular marketing automation tools for seamless data transfer.
• Content Management: Manage and recycle content efficiently across various channels, maximising the reach of your webinars.