search Where Thought Leaders go for Growth

Marketing Intelligence Software

Marketing intelligence software helps you research, analyse, and use information about your company, your competitors, and your industry. With this marketing software, you centralise information about your company's markets and products to increase your productivity and competitiveness.

Marketing Intelligence : related categories

Our selection of 21 marketing intelligence software

Monibrand

Brand Monitoring Excellence for Businesses

No user review
close-circle Free version
close-circle Free trial
check-circle Free demo

Paid version from €390.00 /month

Boost your online presence with our SEM software. Maximize your website's visibility with targeted keywords and optimized ad campaigns.

chevron-right See more details See less details

Our SEM software provides comprehensive keyword research and analysis tools, allowing you to identify the most effective keywords for your business. With our ad campaign optimization features, you can fine-tune your campaigns for maximum ROI.

Read our analysis about Monibrand
Learn more

To Monibrand product page

Meltwater

Leading Media Intelligence Software for Informed Decisions

star star star star star-outline
4.0
Based on +200 reviews
info-circle-outline
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Marketing Intelligence software that provides real-time insights, media monitoring, and social media analytics.

chevron-right See more details See less details

With Meltwater, you can track brand sentiment, analyze competitor activity, and create custom reports. Its AI-powered algorithms ensure accurate and relevant data, making it a comprehensive tool for marketing professionals.

Read our analysis about Meltwater
Learn more

To Meltwater product page

Mention

Social Media Monitoring and Analytics at Your Fingertips

star star star star star-half-outlined
4.6
Based on +200 reviews
info-circle-outline
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Paid version from US$49.00 /month

Analyse your brand's online presence and track your competitors with this marketing intelligence software.

chevron-right See more details See less details

With its real-time monitoring and comprehensive reporting, this software allows you to stay on top of your brand's reputation and identify opportunities for growth. Its advanced features include sentiment analysis, influencer identification, and social media listening, making it a valuable asset for any marketing team.

Read our analysis about Mention
Learn more

To Mention product page

Paarly

Transform Your Pricing Strategy Smartly

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Marketing Intelligence software that provides real-time analytics, competitive insights, and social media monitoring.

chevron-right See more details See less details

Paarly helps businesses make informed decisions with its customizable dashboards, automated reports, and AI-powered recommendations. Its user-friendly interface and integration with various platforms make data analysis easy and efficient.

Read our analysis about Paarly
Learn more

To Paarly product page

Pricing Assistant

Automate Competitive Pricing and Market Insights

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Marketing Intelligence software that provides real-time competitor pricing analysis, dynamic pricing recommendations, and sales performance insights.

chevron-right See more details See less details

With Pricing Assistant, businesses can easily monitor their competitors' prices and adjust their own prices in real-time. The software's dynamic pricing recommendations take into account market trends and sales performance data to help businesses maximise profits. Additionally, the sales performance insights provide valuable information for making strategic decisions.

Read our analysis about Pricing Assistant
Learn more

To Pricing Assistant product page

Bringr

Revolutionise Social Media Management Tools

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Paid version from €29.00 /month

Marketing Intelligence software that analyses customer behaviour, tracks competitors and identifies market trends.

chevron-right See more details See less details

Bringr provides real-time insights into customer preferences, enabling businesses to tailor their marketing strategies accordingly. Its advanced analytical tools also help identify gaps in the market and keep track of competitors' activities.

Read our analysis about Bringr
Learn more

To Bringr product page

Brandwatch

Empower Your Social Media with Advanced Analytics

star star star star star-half-outlined
4.4
Based on +200 reviews
info-circle-outline
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Unleash the power of marketing intelligence to drive your business forward. Gain insights from social media and web data to make informed decisions.

chevron-right See more details See less details

With this software, you can track your brand's reputation, monitor competitors, and identify key influencers. Use sentiment analysis to understand customer feedback and plan your marketing campaigns accordingly. Plus, customizable dashboards and reports make it easy to share insights with your team.

Read our analysis about Brandwatch
Learn more

To Brandwatch product page

Boardfy

Comprehensive Price Monitoring Solution

star star star star star
5.0
Based on 2 reviews
info-circle-outline
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Marketing Intelligence software that helps track competitors, optimise pricing, and monitor sales.

chevron-right See more details See less details

Boardfy's Marketing Intelligence software provides real-time competitor tracking, price optimisation recommendations, and sales monitoring to help businesses stay ahead of the game. With easy integration and customisable alerts, Boardfy is a valuable tool for any marketing team.

Read our analysis about Boardfy
Learn more

To Boardfy product page

Netrivals

Advanced Price Intelligence for Competitive Advantage

star star star star star-half-outlined
4.5
Based on 42 reviews
info-circle-outline
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Marketing Intelligence software that provides data analysis, price tracking and competitor insights for businesses.

chevron-right See more details See less details

With this software, businesses can monitor their competitors' prices and promotions, identify market trends, and make informed pricing decisions. The software also provides real-time alerts and customizable reports to help businesses stay ahead of the competition.

Read our analysis about Netrivals
Learn more

To Netrivals product page

Minderest

Advanced Price Intelligence for Retail Success

star star star star star-half-outlined
4.4
Based on 35 reviews
info-circle-outline
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Get actionable insights into your market with advanced analytics, competitive benchmarking and pricing intelligence.

chevron-right See more details See less details

With Marketing Intelligence software, you can easily track your competitors' prices, promotions and product range. By monitoring market trends, you can adjust your pricing strategy to stay ahead of the competition and increase your sales. Use advanced analytics to identify customer preferences and optimize your marketing efforts for maximum ROI.

Read our analysis about Minderest
Learn more

To Minderest product page

Ahuna

Advanced Project Management for Seamless Teamwork

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Boost your marketing strategy with advanced analytics and insights.

chevron-right See more details See less details

"Ahuna's Marketing Intelligence software provides a comprehensive solution for businesses seeking to optimise their marketing efforts. With advanced analytics and insights, Ahuna enables businesses to gain a deeper understanding of their customers, identify trends and patterns, and make data-driven decisions.

Read our analysis about Ahuna
Learn more

To Ahuna product page

Formalerte

Efficient Data Management for Enhanced Business Insights

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Boost your marketing strategy with real-time insights and analytics.

chevron-right See more details See less details

Our Marketing Intelligence software provides you with valuable data on your customers' behaviour, helping you make informed decisions on your campaigns. Get ahead of the competition with Formalerte.

Read our analysis about Formalerte
Learn more

To Formalerte product page

Spycommerce

Optimise Retail Insights with E-commerce Analytics

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Marketing Intelligence software that provides competitive analysis, tracks market trends, and monitors customer behaviour.

chevron-right See more details See less details

Spycommerce is a powerful tool that helps businesses stay ahead of the competition by providing insights into their marketing strategies. With Spycommerce, you can track your competitors' activities and identify market trends, giving you a competitive edge.

Read our analysis about Spycommerce
Learn more

To Spycommerce product page

Algorithma

Efficient Data Modelling for Business Insights

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Unlock insights with powerful marketing intelligence software. Analyse vast amounts of data to make informed decisions.

chevron-right See more details See less details

Algorithma's sophisticated algorithms provide real-time analysis of consumer behaviour, helping businesses to optimise their marketing strategies. Customisable dashboards and reports enable easy visualisation of key metrics.

Read our analysis about Algorithma
Learn more

To Algorithma product page

FormStory

Advanced Form Creation Tool for Seamless Data Collection

No user review
check-circle Free version
close-circle Free trial
check-circle Free demo

Paid version from US$9.00 /year

FormStory is a cutting-edge solution for businesses seeking efficient form management.

chevron-right See more details See less details

Ideal for marketing teams and event organisers, it offers seamless integration with existing systems and customisable templates to elevate your data collection efforts.

Read our analysis about FormStory
Learn more

To FormStory product page

Retail Shake

Optimise Retail Success with Advanced Analytics Tools

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Retail Shake serves as an indispensable analytics tool targeting retailers and brands seeking to enhance their market strategies.

chevron-right See more details See less details

Aimed at businesses striving for superior market positioning, it excels in competitive analysis, price optimisation, and real-time data collection, surpassing standard software solutions in efficacy.

Read our analysis about Retail Shake
Learn more

To Retail Shake product page

Flusio

Innovative Sales Management Software Solution

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Flusio revolutionises the sales landscape by offering an intuitive platform designed for sales teams seeking enhanced productivity and streamlined processes.

chevron-right See more details See less details

This software empowers businesses with advanced reporting, seamless CRM integration, and customisable sales pipelines, setting it apart from traditional solutions.

Read our analysis about Flusio
Learn more

To Flusio product page

Price Observatory

Harness Competitive Pricing with Advanced Analytics

No user review
close-circle Free version
check-circle Free trial
check-circle Free demo

Paid version from €200.00 /month

Marketing Intelligence software that provides real-time pricing data, competitor analysis, and market trends to help businesses make informed decisions.

chevron-right See more details See less details

With Price Observatory, businesses can track their competitors' pricing strategies, identify pricing gaps in the market, and optimize their pricing strategies to increase revenue and market share. The software also offers customizable reporting and alerts to keep businesses up-to-date on market changes.

Read our analysis about Price Observatory
Learn more

To Price Observatory product page

YouScan

Advanced Social Media Listening for Enhanced Insights

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

YouScan is designed for businesses seeking in-depth insights from social media. This revolutionary software leverages image recognition and sentiment analysis to provide comprehensive data.

chevron-right See more details See less details

Its standout features include competitor analysis, influencer tracking, and real-time alerts.What are the main features of YouScan?Comprehensive Social Media MonitoringUncover valuable insights with YouScan's sophisticated social media monitoring capabilities.

Read our analysis about YouScan
Learn more

To YouScan product page

PriceComparator

BtoB pricing and competitive intelligence

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Marketing Intelligence software that allows you to compare prices and analyse market trends.

chevron-right See more details See less details

With its user-friendly interface, PriceComparator provides real-time data on competitors’ pricing strategies, enabling businesses to make informed decisions. Its advanced analytics tools also allow for in-depth market analysis, identifying trends and opportunities for growth.

Read our analysis about PriceComparator
Learn more

To PriceComparator product page

Marketing Intelligence software: purchase guide

What is an online marketing intelligence tool?

Definition

An online marketing intelligence software is used to analyze the current market by monitoring the company's competitors in a certain way. It integrates different modules to collect comments, publications, articles, etc. The search for information depends on the demand of web marketers

How does it work?

The tool is programmed to collect various data on the company's competitors. It also allows the monitoring of the company's e-reputation. The tool automatically retrieves the information to enable the user to improve its market. This may involve collecting product prices, product rankings, or simply online items. Once all this information has been collected, the tool uses it one by one to provide statistics and guide the web marketer in setting up a strategy. 

Marketing intelligence concerns different areas depending on the company, its targets, and objectives. For most of them, this automated tool is a practical and effective solution to increase their performance within a given market.  

Marketing Intelligence softwares: Q&A

How does a marketing intelligence software work?

chevron-right

Marketing intelligence software collects data from various sources, such as social media, web analytics, and customer feedback. This data is then analyzed to provide insights into customer behaviour, market trends, and competitor activity. The software uses machine learning and AI algorithms to identify patterns, correlations and anomalies, which can inform marketing strategy.

What features should I look for when looking for marketing intelligence software?

chevron-right

When looking for marketing intelligence software, look for features such as data visualization, predictive analytics, customizable dashboards, and real-time reporting. These features make it easy to interpret data, identify trends, and make informed decisions about marketing strategy.

What are the benefits of marketing intelligence for my company?

chevron-right

Marketing intelligence software can help your company understand customer needs and preferences, monitor competitor activity, identify new market opportunities, and optimize marketing campaigns. By using marketing intelligence software, you can make data-driven decisions that lead to improved customer engagement, increased revenue, and a competitive advantage.

What are the best marketing intelligence software options?

chevron-right

There are several marketing intelligence software options available, including SEMrush, HubSpot, and Hootsuite Insights. SEMrush offers SEO analysis tools, while HubSpot provides all-in-one marketing automation software, and Hootsuite Insights focuses on social media analytics. Each of these options has unique features and pricing plans, so choose the one that best fits your company's needs.

What are the free marketing intelligence software alternatives I could try?

chevron-right

Some free marketing intelligence software alternatives include Google Analytics, Social Mention, and BuzzSumo. Google Analytics provides web analytics and audience insights, while Social Mention focuses on social media monitoring. BuzzSumo uses social media data to identify popular content and influencers. While these options may not have all the features of paid software, they can still provide valuable insights for small businesses and startups.