Definition
Customer Data Platform: the intelligent tool for knowing your customers by heart
Need to make your marketing more relevant and create a truly personalised customer experience? CDP is the tool you need!
Need to make your marketing more relevant and create a truly personalised customer experience? CDP is the tool you need!
Definition
CDP & DMP: how multichannel digital marketing is revolutionising customer relations
[SPECIAL DOSSIER] CDP and DMP: what are the differences between these platforms and how can you take advantage of them to maximise the ROI of your marketing campaigns? Definitions, comparisons, explanations and examples of CDP and DMP.
[SPECIAL DOSSIER] CDP and DMP: what are the differences between these platforms and how can you take advantage of them to maximise the ROI of your marketing campaigns? Definitions, comparisons, explanations and examples of CDP and DMP.
