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Use your CRM to build customer loyalty

Tip • 12 November 2024

Use your CRM to build customer loyalty

Customer loyalty is an under-exploited growth lever that costs 5 times less than acquisition. Invest less to earn more with good CRM.

Why use CRM software?

Definition • 12 November 2024

Why use CRM software?

Customer Relationship Management (CRM) software centralises all types of exchange with your prospects and customers.

Social networks to (re-)win over your customers

Tip • 11 November 2024

Social networks to (re-)win over your customers

The advent of social networks has given rise to new consumer habits. Integrating them into your marketing strategy is now essential.

Make your customers your brand ambassadors

Tip • 11 November 2024

Make your customers your brand ambassadors

Traditional advertising has lost its impact. It is consumer opinion that triggers the act of buying. How can you adapt your marketing accordingly?

Use the right levers to build customer loyalty

Tip • 11 November 2024

Use the right levers to build customer loyalty

To develop your sales, you have a pool of qualified prospects: your customers. So you need to develop their loyalty by using the right levers.

CRM to improve your customer relations and build loyalty

Tip • 11 November 2024

CRM to improve your customer relations and build loyalty

CRM is at the heart of your sales strategy. How can you make the most of it to build customer loyalty?