search Where Thought Leaders go for Growth

Customer relationship management Software

CRM software are sales and customer management software that centralize qualified business information to maximize the conversion of prospects into customers and build customer loyalty.

Customer relationship management : related categories

Our selection of 231 customer relationship management software

Everwin CXM

CRM for service companies

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Paid version from €20.00 /month

Streamline customer interactions and improve satisfaction with this CRM software. Automate tasks, track leads and sales, and manage customer data all in one place.

chevron-right See more details See less details

With Everwin CXM, you can easily create custom workflows to automate tasks, freeing up time for your team to focus on high-value activities. The software also offers detailed reporting and analytics to help you track sales performance and customer satisfaction, and it integrates seamlessly with other tools you may already be using.

Read our analysis about Everwin CXM
Learn more

To Everwin CXM product page

TrackerGO CRM

Transformative CRM for Boosting Sales and Engagement

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Streamline your customer management with a powerful software that helps you stay organised, track sales and automate workflows.

chevron-right See more details See less details

TrackerGO CRM lets you manage your leads, sales pipeline and customer interactions in one place. With its intuitive interface and customisable features, you can easily create personalised campaigns, track customer behaviour and measure performance. Say goodbye to manual data entry and hello to increased productivity and efficiency.

Read our analysis about TrackerGO CRM
Learn more

To TrackerGO CRM product page

Oryanoo CRM

Streamline Sales Management with Innovative CRM Solutions

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Paid version from €30.00 /month

Streamline your customer interactions with powerful CRM software. Organize, automate and synchronize sales, marketing, and customer service.

chevron-right See more details See less details

Our CRM software enables you to manage customer data and communication across multiple channels. Automate routine tasks, track lead and sales opportunities, and create personalized marketing campaigns. Increase productivity, improve customer satisfaction and drive revenue growth.

Read our analysis about Oryanoo CRM
Learn more

To Oryanoo CRM product page

W3B CRM

Streamline Customer Relations with Advanced CRM Tools

star star star star star-half-outlined
4.9
Based on 54 reviews
info-circle-outline
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Boost customer engagement and satisfaction with our CRM software. Powerful tools for sales, marketing, and customer service.

chevron-right See more details See less details

Automate tasks, track leads and deals, and create custom reports. Access data on-the-go through our mobile app. Personalise communication with customers using our email marketing features.

Read our analysis about W3B CRM
Learn more

To W3B CRM product page

E-deal

Streamlining customer processes in French organisations

No user review
close-circle Free version
close-circle Free trial
check-circle Free demo

Paid version from €69.00 /month

Streamline your customer interactions with this CRM software. Automate tasks, track leads, and manage customer data easily.

chevron-right See more details See less details

This software offers a comprehensive solution to managing customer relationships. With automation features, lead tracking, and robust data management tools, you can focus on building relationships rather than administrative tasks.

Read our analysis about E-deal

Benefits of E-deal

check One-stop shop (publisher & integrator)

check Intelligent, Automated, Open

check Complete business coverage (sales, marketing, customer service)

Learn more

To E-deal product page

Sage CRM

Get a 360° view of your contacts

star star star star-half-outlined star-outline
3.7
Based on +200 reviews
info-circle-outline
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Paid version from €30.00 /month

Boost your customer relationships with this SaaS software. Manage leads and sales, automate marketing campaigns, and track performance with ease.

chevron-right See more details See less details

This CRM software streamlines your customer interactions, from initial contact to post-sale support. Its intuitive interface and customizable workflows let you tailor your approach to your business needs. With automated tools for marketing, sales, and customer service, you can focus on delivering the best experience to your customers.

Read our analysis about Sage CRM
Learn more

To Sage CRM product page

Yetiforce

Advanced CRM for Streamlined Business Management

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Streamline your customer interactions with powerful CRM software, featuring automation tools, customisable workflows and in-depth reporting.

chevron-right See more details See less details

With Yetiforce, you can track leads, manage projects, handle support tickets and more, all in one intuitive platform. Its advanced automation features save time and boost productivity, while the customisable workflows ensure your team is always working efficiently. Plus, the in-depth reporting provides valuable insights into your business performance.

Read our analysis about Yetiforce
Learn more

To Yetiforce product page

Zyprr

Comprehensive CRM Solution for Business Growth

star star star star star-half-outlined
4.7
Based on 5 reviews
info-circle-outline
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Streamline your customer management with our CRM software. Easily track leads, sales, and customer interactions in one place.

chevron-right See more details See less details

Zyprr's CRM software helps businesses of all sizes manage customer relationships. With features such as lead tracking, sales forecasting, and customer communication tracking, you can improve your sales process and grow your business.

Read our analysis about Zyprr
Learn more

To Zyprr product page

Youday CRM

Streamline Client Relationships with Intuitive CRM

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Paid version from €40.00 /month

Streamline your customer interactions with our CRM software - track leads, sales, and support tickets all in one place.

chevron-right See more details See less details

Youday CRM simplifies your workflow by automating repetitive tasks and providing real-time data insights. Improve customer satisfaction and boost productivity with ease.

Read our analysis about Youday CRM
Learn more

To Youday CRM product page

Leadlist

Effortless Contact Management for Sales Teams

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Paid version from €5.00 /month

Boost sales productivity with our CRM software designed to streamline lead management, automate sales processes and provide real-time analytics.

chevron-right See more details See less details

With Leadlist, you can easily manage your leads, track customer interactions, and gain insights into your sales pipeline. Our software's automation features enable you to focus on high-value activities, while our powerful analytics help you make informed decisions. Say goodbye to manual data entry and hello to increased sales productivity.

Read our analysis about Leadlist
Learn more

To Leadlist product page

Clic CRM

Streamline Client Relations with Innovative CRM

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Paid version from €35.00 /month

Revolutionary customer management software with intuitive interface, advanced analytics and automation features.

chevron-right See more details See less details

With Clic CRM, you can easily track sales, manage customer interactions, and automate repetitive tasks. Its advanced analytics give you insights into customer behaviour and preferences, helping you make informed decisions. The software's automation features streamline your workflow, saving you time and increasing efficiency.

Read our analysis about Clic CRM
Learn more

To Clic CRM product page

Tesuji CRM

Streamlined Customer Management CRM Solution

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Manage customer relationships efficiently with this software. Track leads, deals, and communication all in one place.

chevron-right See more details See less details

Tesuji CRM is the ultimate solution for managing your customer relationships. It provides a centralized platform to track leads, deals and communication. With its user-friendly interface, you can easily manage your sales pipeline and improve customer satisfaction.

Read our analysis about Tesuji CRM
Learn more

To Tesuji CRM product page

Initiative CRM

Efficient Customer Engagement with CRM Software

star star star star star-half-outlined
4.9
Based on 117 reviews
info-circle-outline
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Paid version from €25.00 /month

Streamline customer interactions and increase productivity with our CRM software.

chevron-right See more details See less details

With Initiative CRM, you can manage customer data, automate sales processes, and track progress. Our software provides detailed analytics to help you make informed decisions and improve customer relationships.

Read our analysis about Initiative CRM
Learn more

To Initiative CRM product page

Anikop CRM

CRM Solution for Streamlined Business Management

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Boost sales and improve customer satisfaction with powerful CRM software. Streamline your workflow and manage leads, contacts, and deals with ease.

chevron-right See more details See less details

Anikop CRM offers a range of features to help you stay on top of your customer relationships. From lead management and sales forecasting to email automation and customer support, this software has everything you need to grow your business.

Read our analysis about Anikop CRM
Learn more

To Anikop CRM product page

Wice

Streamline Business Operations with Wice CRM

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Streamline your customer interactions with an intuitive CRM software that simplifies data management, automates tasks, and provides detailed analytics.

chevron-right See more details See less details

With robust reporting tools, easy-to-use interface, and customisable workflows, this CRM software empowers businesses to optimise customer engagement, enhance lead generation, and increase revenue.

Read our analysis about Wice
Learn more

To Wice product page

CRM in cloud

Elevate Your Business with Cloud-Based CRM Solutions

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Cloud-based CRM software to manage customer interactions, automate sales processes, and track leads.

chevron-right See more details See less details

With CRM in cloud, businesses can streamline their customer service, sales, and marketing efforts, improve customer satisfaction, and boost revenue. The software offers features like real-time analytics, lead scoring, pipeline management, and email integration to enhance productivity and collaboration.

Read our analysis about CRM in cloud
Learn more

To CRM in cloud product page

Profilo CRM

Efficient Customer Engagement with Profilo CRM

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Boost productivity with efficient customer management. Streamline sales and marketing, automate tasks, and track progress with ease.

chevron-right See more details See less details

With this software, you can manage customer interactions from one place, saving time and effort. The user-friendly interface makes it easy to organise and prioritise tasks, while the reporting feature provides valuable insights into performance. Customisable templates and workflows help to tailor the software to your business needs.

Read our analysis about Profilo CRM
Learn more

To Profilo CRM product page

Infinity CRM

Comprehensive CRM Solution for Enhanced Customer Relations

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Streamline your customer interactions with this CRM software. Automate tasks, manage leads, and track progress all in one place.

chevron-right See more details See less details

With its intuitive interface, Infinity CRM makes it easy to organise customer data and improve communication. Plus, its customisable reporting tools help you make informed decisions for your business.

Read our analysis about Infinity CRM
Learn more

To Infinity CRM product page

Area CRM

Enhance Client Relationships with Advanced CRM Solutions

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Streamline your customer interactions with our CRM software. Manage leads, sales, and customer data all in one place.

chevron-right See more details See less details

Area CRM simplifies your sales process by providing a comprehensive view of your customer interactions. With lead management, sales forecasting, and customer data analysis, you can make informed decisions to grow your business.

Read our analysis about Area CRM
Learn more

To Area CRM product page

Customer relationship management software: purchase guide

What is CRM Software?

Definition

Customer Relationship Management or CRM software is an IT tool that is used by marketing and sales departments to centralise customer and prospect information to maximise business revenue. With CRM software, you can manage:

  • Acquisition: Identification of potential buyers (leads) imported into the CRM system

  • Prospecting: Transformation of leads into business opportunities, the study of the needs of prospects and customers, soliciting prospects, analysis of information collected.
  • Automation of Sales: Automation of your salesforce with the piloting tools, to be used in the prospecting procedures.
  • Marketing Automation: Email marketing, e-mailing, newsletters, reminders, orientation, lead scoring
  • Administration: Management of quotations, contracts, invoices, purchase orders, management of sales representatives and commissions on sales
  • Retention: Customer support, customer service management, online information on technical support, setting up a call center.

By gaining insights on customer behavior and purchasing patterns, you will be able to offer customers with a relevant solution that addresses their needs. The relevance of marketing and sales actions makes it possible to direct efforts where it is really necessary and thus to maximise conversion rates (conversion from prospect to customer) as well as retention rates (customer renewal).

6 Reasons to Use CRM Software?

Here are 6 reasons why you need CRM software:

  1. You can use it to be more efficient than competitors and therefore gain market share.
  2. It can be used to understand your audience and address them in a relevant way
  3. By centralising customer knowledge, you will be able to implement powerful marketing actions (email marketing, SMS for example)
  4. Data centralization opens the door to collaborative techniques (sharing information between employees) and to improving personal organisation (note-taking, synchronisation with the agenda)
  5. New regulations in terms of personal data management (GDPR) make it mandatory to process customer data centrally with the ability to transmit this data immediately to the person concerned or to destroy it at his request.
  6. Online CRM is the most connected tool on the market, opening up infinite possibilities: customer segmentation, marketing campaigns, automatic invoicing, business intelligence and sales data analysis, company management, etc.

What are the Main Features of CRM software?

The Basic Features of CRM systems

The main features of CRM software include:

  • Lead management and opportunities for salespeople (telemarketing)
  • Key Account Management (centralisation of prospects and customer data)
  • Event Tracking: outgoing emails, incoming calls, information, adding documents, signing a contract, etc.
  • Appointment and calendar management
  • Management of multichannel marketing campaigns (email marketing, SMS marketing, newsletter, voice messages)
  • Dashboards, Analytics and Reporting

CRM software is the most diverse type of customer management software, which explains the hyper choice in this market. CRM software range from advanced contact managers (xRM) to commercial ERPs (such as Everwin or Divalto).

Advanced Features

The following advanced CRM features and services are becoming more and more present in CRM software:

  • Support and customer service
  • Commercial management and sales management (quote, order form, invoicing)
  • Delivery and collection of documents
  • Embedded and synchronised messaging with the main messaging system
  • Tracking of conversions according to the origins and drivers of leads
  • Connection with Customer Data Platforms (CDP) to centralise unstructured data with qualified CRM data

CRM applications will be supported in the next 5 years by BigData, Business Intelligence and the exploitation of public data on the Internet:

  • Automatic proposal of products to segments of populations via marketing actions combining marketing automation and emailing.
  • Correlation detection
  • Listening to social networks (Social CRM as Easiware)
  • Automatic enrichment of contact cards
  • Anticipating seasonal factors

CRM: Trends and Future Developments

The CRM market is made up of 50% SaaS CRM offers (CRM in the cloud, unlike on-premise CRM).

Finally, the 10 largest CRM software publishers account for 60% of the market. The remaining 40% is made up of about a hundred solutions such as E-deal, Zoho, Efficy, Infocob. Among the market giants are Salesforce, SAP, Oracle, Microsoft Dynamics CRM, IBM, NetSuite and Sage CRM.

Moreover, most solutions offer free trials or demos to test the functionalities of CRM Marketing software.

With our guides on customer relationship management (CRM), discover how to automate sales and marketing actions to support business development and customer relationship quality (improving customer experience, customer journey, loyalty and customer satisfaction).

How to Choose a CRM Software?

Choosing the ideal CRM software can be complex because it depends on the current context of a company, but also on its evolution. Moreover, it impacts many departments such as Management, Marketing, Sales, Communication, Support, etc. It is therefore essential to make a list of required features with all stakeholders in the CRM project before selecting a CRM tool.

Then, it is important to study the necessary functional scope: prospecting, marketing campaign management, customer support. There are hundreds of CRM software on the market that do either everything or part of the customer relationship.

Finally, price plays a key role in selecting the ideal CRM software for a company. You can now find CRM software with monthly subscriptions per user. This usually costs around 30 €/month/user which, multiplied by the number of employees concerned, can represent a very significant cost.

The Most Popular CRM Software

These include: Sellsy, Eudonet, Ines CRM, Salezeo, GRC Contact, Microsoft Dynamics CRM, MyFeelBack, Koban, Nelis, Salesforce CRM : Sales Cloud, Teamleader, EGGcrm, TigerPro CRM, Magic Business, Incwo, Pipedrive, Smartplace, Vtiger CRM, Zoho CRM, Sage CRM, Everwin CXM, Simple CRM, You don't need a crm, E-Deal CRM

Customer relationship management softwares: Q&A

How does a customer relationship management software work?

chevron-right

A CRM software is designed to track and manage interactions with customers, providing a centralised database of customer information. It allows businesses to manage leads, sales, customer service and marketing campaigns all in one place.

What features should I look for when looking for customer relationship management software?

chevron-right

Look for features such as lead and sales management, contact management, automation, reporting and analytics, mobile access, and integration with other software tools. Customisable dashboards and workflows, and the ability to add third-party integrations to your CRM software can also be useful.

What are the benefits of customer relationship management for my company?

chevron-right

CRM software can increase sales, improve customer satisfaction, streamline business processes, and provide valuable insights into customer behaviour and needs. It can also help businesses to build and maintain strong relationships with customers, which can lead to increased loyalty and repeat business.

What are the best customer relationship management software options?

chevron-right

Some of the best CRM software options in the UK market include Salesforce, HubSpot, Zoho CRM, Microsoft Dynamics 365, and Pipedrive. Each has its own strengths and weaknesses and may be more suitable for different businesses depending on their needs.

What are the free customer relationship management software alternatives I could try?

chevron-right

Some of the best free CRM software options include HubSpot CRM, Zoho CRM Free Edition, Bitrix24, and Insightly. These free options may have limited features compared to paid versions or may have restrictions on the number of users, contacts or data storage.